EVENSON

Branding

Where is the wine brand for the design-conscious consumer? The buyer who expects excellence and aesthetics in every aspect of their lives has been underserved by traditional wine makers, so we answered this need with the development of the Evenson wine brand.

Evenson was crafted specifically for the host who has an eclectic table of well-dressed and well-traveled friends; for the guest who waxes poetic about the origins and history of their favorite full-bodied cabernet; for the guest who has a James Perse inspired table scape, with place settings punctuated by sexy angular glassware, black cloth napkins and gold plated flatware.

With more competition than ever on the shelves, Evenson Wine was conceptualized to look clean, crisp and forward - popping off the shelves amongst the traditional labels we’re so familiar with.

With a graffiti inspired brand mark, we’ve repurposed the mark into a pattern treatment that carries throughout all of the collateral to make a cohesive and bold statement in an industry that so rarely ventures off the beaten path into something a little more provocative.